Business Satisfaction
Why is it so important to stay informed? Know your market!
To achieve company success there are many factors, information being the most necessary.
- what are your potential and current customer’s needs
- what are their likes and dislikes
- how satisfied are your business partners
- what are the market trends with suppliers and competitors
- what is the markets' potential or saturation
Then you can plan your business, marketing, distribution and other activities, changing the goals and strategy of your company where necessary.
Internet and secondary research can give you valuable data, but some information other than by communication with representatives of the target group is unobtainable.
Go deeper
If you ask your customers, business partners and others to fill out a survey, don’t hesitate to go deeper. It is much better to send one longer survey than many short ones.
The main advantage of professional online research is that you will get deeper knowledge about your respondents like:
- Demographic criteria: sex, age, family situation or nationality
- Geographic criteria: place of residence, city size
- Psychographic criteria: nature, social class and lifestyle
- Socioeconomic criteria: career, income, education or spending
How to create a Business Satisfaction Surveys easily?
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