How far would you go for a thrill?

Hi 👋 Questions about extreme sports: what you have tried, how far you would travel, what you would spend and what you get out of it. No wrong answers, we are just mapping who does what. Under 3 minutes.

1. How often do you do something like this?

Select one answer

  • Never, but I would like to
  • Once or twice in my life
  • A few times a year
  • Every month
  • Every week

2. What have you already tried?

Select one or more answers

  • Bungee jumping
  • Skydiving
  • Paragliding
  • Climbing
  • Downhill mountain biking
  • Freediving
  • Kitesurfing
  • Rafting
  • Nothing yet

3. Who would you go with?

Select up to 2 answers

  • On my own
  • With friends
  • With my partner
  • With family
  • With people from work
  • For a stag or hen party

4. Why do you do these sports?

Select up to 2 answers

  • To switch off
  • For the rush
  • To prove something to myself
  • To be outdoors
  • For the people
  • To see new places

5. What stops you from doing them more often?

Select up to 2 answers

  • The price
  • I have no one to go with
  • It is too far
  • I am scared of it
  • I am not fit enough
  • No time
  • Nothing, I do it as much as I want

6. What would you like to try next?

Drag and drop to change the order. Most wanted first.

  • Bungee jumping
  • Skydiving
  • Paragliding
  • Climbing
  • Downhill mountain biking
  • Freediving
  • Kitesurfing
  • Rafting

7. How far would you travel for an experience?

Select one answer

  • I can do it near home
  • Up to an hour away
  • Two or three hours away
  • I would fly for it

8. What would you pay for one experience?

Select one answer. In [currency].

  • Up to 50
  • 51 to 100
  • 101 to 200
  • 201 to 400
  • More than 400

9. Would you give this as a gift?

Select one answer

  • I already have
  • Yes, I would
  • Maybe
  • No, it is not for me
Use template

Adventure Sports Interest

Who it's for

Adventure operators, climbing centres, rafting and paragliding businesses. Run it before you plan next season.

Who answers

People who might try something, not only your existing customers. Two minutes, anonymous.

Use template

What you'll see

  • What stops people from booking: fear, price, nobody to go with, not knowing where to start
  • What they have already tried and what they want to try next
  • How far they would travel and what they would pay
  • Whether they would buy it as a gift for someone

How to get good answers

  • Ask people who have never booked. Your booking system only knows the ones who were brave enough, and the rest are the market.
  • The "what stops you" answers usually come down to fear and having nobody to go with. Both are solved with wording, not with discounts.
  • Ask about price as a range and before you show your own. Your price list becomes the answer as soon as people see it.
  • The gift question is worth its place on its own. It turns a hesitant person into a paying one via somebody else's birthday.

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