How was your eye exam?

Hi 👋 A few questions about your visit to [clinic name], from the exam itself to how long you waited. Say what did not work, that is what we can fix. Under 2 minutes.

2. What did you come in for?

Select one answer

  • Routine eye exam
  • Prescription update
  • Contact lens fitting
  • Glasses purchase
  • Eye health concern or treatment

3. How would you rate the exam?

Select one answer in each row

  • Poor
  • OK
  • Great

Thorough

  • Poor
  • OK
  • Great

Explained clearly

  • Poor
  • OK
  • Great

Took time for me

  • Poor
  • OK
  • Great

Professional

  • Poor
  • OK
  • Great

4. How was the rest of the team?

Select one answer

  • Excellent
  • Good
  • Fair
  • Poor
  • Very poor

5. How would you rate the clinic?

Select one answer in each row

  • Poor
  • OK
  • Great

Cleanliness

  • Poor
  • OK
  • Great

Waiting time

  • Poor
  • OK
  • Great

Easy to get to

  • Poor
  • OK
  • Great

6. How did the advice about glasses or lenses feel?

Select one answer

  • Helpful, no pressure
  • Slightly pushy
  • Too pushy
  • We did not discuss it

7. How likely are you to recommend [clinic name]?

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Not at all likely

Extremely likely

8. What would you change?

500

Use template

Eye Care Patient Satisfaction

Who it's for

Opticians and eye clinics. Send it a few days after the appointment, once the new glasses have been worn for a while.

Who answers

Your patient, on a phone, in two minutes. No health questions.

Use template

What you'll see

  • The exam and the shop rated separately, because people judge them separately
  • Whether the advice about frames and lenses felt like help or like a sales push
  • How the rest of the team came across, not just the optometrist
  • How many would recommend you, and what the rest would change

How to get good answers

  • Wait three or four days. On the day of the fitting everyone is polite; once the glasses have been worn to work, the answers get specific.
  • Ask about the advice and the exam in the same survey. An optician is half healthcare and half shop, and one good half hides a bad one.
  • Send it to everyone who had an exam, including people who walked out without buying. They are the ones who felt the pressure.
  • Keep it anonymous and say so. Nobody writes "I felt pushed" under their own name to a person they will see again next year.

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