A few things about you

Who it's for

Anyone running a survey who needs to break the answers down by group. Attach these questions to another survey rather than sending them alone.

Who answers

The same people answering your main survey. Seven quick questions at the end.

What you'll see

• Age, area, education, work situation and household, in usable groups
• Household income in broad bands
• Enough to split any other survey by who answered it
• Nothing on its own, which is the point: this block only has value attached to something else

How to get good answers

• Put these questions at the end, never at the start. Asked first, they read as an interrogation and people close the survey.
• Delete every question you will not actually use. Each extra one costs you completed answers and gives you nothing.
• Always offer a "prefer not to say" option, especially on income and gender. Forcing an answer gets you a made-up one.
• Never collect these alongside a name or an email. Age, area and income together identify a person far more easily than people expect.