Do you enjoy coming here?

Hi 👋 A few questions about [center name]: the equipment, the changing rooms, the people and the times you come. Tell us what works and what would make you come more often. 

Under 2 minutes.

1. How satisfied are you with [center name]?

2. What do you come here for?

Select one or more answers

  • Gym or fitness training
  • Swimming pool
  • Group classes
  • Personal training
  • Sauna or wellness

3. How often do you come here?

Select one answer

  • Several times a week
  • About once a week
  • A few times a month
  • Less often
  • This is my first time

4. How would you rate [center name]?

Select one answer in each row

  • Poor
  • OK
  • Great

Cleanliness

  • Poor
  • OK
  • Great

Equipment

  • Poor
  • OK
  • Great

Safety and upkeep

  • Poor
  • OK
  • Great

Changing rooms

  • Poor
  • OK
  • Great

Staff

  • Poor
  • OK
  • Great

Opening hours

  • Poor
  • OK
  • Great

Value for money

  • Poor
  • OK
  • Great

5. What would make you stop coming?

Select one answer

  • It gets too crowded
  • It costs too much
  • The opening hours do not suit me
  • It is too far from home or work
  • I am not seeing results
  • I do not have the time
  • Nothing comes to mind

6. How likely are you to recommend [center name]?

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Not at all likely

Extremely likely

7. What would make you come more often?

500

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Survey Templates Business Specific

Sports Center Member Satisfaction

Who it's for

Sports centres and clubs with memberships. Run it two or three times a year.

Who answers

Your members, anonymously, in two minutes.

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What you'll see

  • What would make somebody stop coming, asked before they stop
  • How often people come and what they come for
  • The centre rated on equipment, staff, cleanliness and opening hours
  • What would make them come more often

How to get good answers

  • The "what would make you stop" question is an early warning. Attendance data only tells you somebody left months after they decided to.
  • Send it to members who have not been in for a few weeks as well. Their answers are the ones worth acting on.
  • Keep it anonymous. Members who see the staff every week will not put their name on a complaint about them.
  • Read the answers by how often people come. Someone who comes three times a week and someone who comes once a month want different things fixed.

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