Was the trip as promised?

Hi 👋 A few questions about your booking with [agency name]: the people who helped you, the information you got and whether the trip matched what we described. Under 2 minutes.

1. How would you rate [agency name]?

2. What kind of trip did you book?

Select one answer

  • Business travel
  • A holiday
  • Visiting family or friends

3. How would you rate our service?

Select one answer in each row

  • Poor
  • OK
  • Great

Friendly staff

  • Poor
  • OK
  • Great

Knows the destinations

  • Poor
  • OK
  • Great

Speed

  • Poor
  • OK
  • Great

Accurate information

  • Poor
  • OK
  • Great

Clear communication

  • Poor
  • OK
  • Great

Value for money

  • Poor
  • OK
  • Great

4. Did the trip match the description?

Select one answer

  • Much worse than described
  • A little worse
  • Exactly as described
  • A little better
  • Much better than described
  • I have not travelled yet

5. Did anything go wrong on the trip?

Select up to 2 answers

  • The hotel
  • The food
  • Transport or transfers
  • The guide or rep
  • Something was not included
  • No, nothing

6. How likely are you to recommend [agency name]?

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Not at all likely

Extremely likely

7. What would you change?

500

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Travel Agency Satisfaction

Who it's for

Travel agencies and tour operators. Send it within a week of people coming home.

Who answers

Clients, in two minutes, on a phone. No booking number needed.

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What you'll see

  • Whether the trip matched what was promised in the description
  • What went wrong while they were away
  • Your own service rated separately from the trip itself
  • How many would book with you again, and what the rest would change

How to get good answers

  • The gap between the description and the reality is the point of this survey. Ask about it plainly.
  • Send it within a week of their return. Holidays turn into fond memories fast and the detail goes with them.
  • Ask everyone, not just people who complained. Most disappointed clients never complain, they simply book elsewhere next year.
  • Rate the agency and the trip separately. A hotel that let you down is not the same problem as an adviser who oversold it.

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