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They Talk, You Buy - But Why? A Survey on Language, Trust, and Influence in Social Media

Hey there! We'd really appreciate it if you could take a few minutes to answer this short survey.

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Survio
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Language and Influencers
1

What gender do you identify with?

2

How old are you?

3

How regularly do you use social media?

4

On which platforms do you follow influencers?

Select all that apply
5

What do you value most in influencers?

6

Do you think influencers often seem "real" or "authentic"?

7

How do influencers usually speak to their followers, in your opinion?

8

Have you ever bought a product that was promoted by an influencer?

9

What made you trust (or not trust) the influencer's recommendation?

10

Do influencers affect your opinion about products or trends?

11

What kind of language makes an influencer seem more trustworthy to you?

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