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HIVE voice

Please and thank you

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1

What is the personality of this brand?

What tone are you using to communicate?

2

What is your goal for this product?

3

How are you different?

4

Who are your competitors?

Good and Bad (indicate which is which)

5

Any history or background to this product?

6

5 adjectives that describe the product

7

How do you interact with your customers?

8

Any history or background to this product?

9

A tagline that could represent your brand...

10

Which social media platforms do you foresee for this product?

11

What are 3 values that are important to your product's brand?