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Influencer Marketing Influence Survey
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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1
What is your age?
Please provide your age in years.
2
How familiar are you with influencer marketing?
Please select your level of familiarity.
Very familiar
Somewhat familiar
Not familiar
3
Do you follow any influencers on social media?
Please indicate if you follow any influencers.
Yes
No
4
How often do you make a purchase based on an influencer's recommendation?
Please rate the frequency of such purchases.
5
What type of products do you mostly purchase based on influencer recommendations?
Please select the type of products.
Fashion
Beauty
Fitness
Food & Beverage
Electronics
Other
6
How trustworthy do you find influencer recommendations?
Please rate the level of trust you have in influencer recommendations.
7
Have you ever regretted a purchase made based on an influencer recommendation?
Please indicate if you have regretted such a purchase.
Yes
No
8
Would you prefer to see more or less influencer marketing in your social media feed?
Please indicate your preference for influencer marketing content.
More influencer marketing
Less influencer marketing
It doesn't matter
9
Does influencer marketing play a significant role in your buying decisions?
Please reflect on the impact of influencer marketing on your buying behavior.
Yes, very influential
Somewhat influential
Not influential
10
In your opinion, how transparent are influencers about sponsored content?
Please rate the transparency of influencers in disclosing sponsored content.
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