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Brand Awareness Questionnaire - Non-Business Travellers

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire. Thank you.

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Brand Awareness Questionnaire - Non-Business Travellers
1

Have you travelled for non-business reasons in the past 3 years?

If you haven't please do not continue.
2

Have you stayed in a hotel for non-business reasons in the past 3 years?

If you haven't please do not continue.
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Brand Awareness Questionnaire - Non-Business Travellers
3

What hotels come to mind when you think about non-business related travel?

4

Which of the following hotel brands are you familiar with?

Select all that apply to you
5

Have you ever heard of Marriott Hotels?

Select an answer
6

If you have heard of them, how familiar are you with Marriott Hotels?

Select an answer
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Brand Awareness Questionnaire - Non-Business Travellers
7

What is your impression of Marriott Hotels?

Select all that apply
8

Would you consider staying at a Marriott Hotel for a leisure trip?

Select an answer
9

Have you ever stayed at a Marriott Hotel?

Select an answer
10

What words or phrases do you associate with Marriott Hotels?

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Brand Awareness Questionnaire - Non-Business Travellers
11

In your own words, what features do you look for in a hotel when travelling for leisure?

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