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Marketing Strategy and Behavioral Intention Survey
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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1
How likely are you to adopt digital banking in the next 6 months?
Please select one option.
Very Likely
Likely
Neutral
Unlikely
Very Unlikely
2
Rate the importance of a user-friendly interface for digital banking services.
Please rate on a scale of 1 to 10.
3
What factors would motivate you to use digital banking more frequently?
Please provide your answer.
4
How satisfied are you with the current digital banking offerings in the market?
Please select one option.
Very Satisfied
Satisfied
Neutral
Dissatisfied
Very Dissatisfied
5
Would you be willing to recommend digital banking to your friends and family?
Please select one option.
Definitely Yes
Yes
Not Sure
No
Definitely No
6
In your opinion, what improvements can digital banks make to enhance customer experience?
Please provide your answer.
7
How often do you currently use digital banking services?
Please select one option.
Daily
Weekly
Monthly
Rarely
Never
8
Rate the security measures implemented by digital banks to protect user data.
Please rate on a scale of 1 to 10.
9
What concerns do you have about using digital banking services?
Please provide your answer.
10
How would you describe your overall experience with digital banking so far?
Please select one option.
Excellent
Good
Average
Poor
Very Poor
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