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Understanding Food Choices in Malta

Welcome to my Dissertation Survey on

What factors influence the Maltese population’s choice when choosing between eating healthy or junk food in comparison with other EU countries?

This anonymous survey is part of a university research project exploring what influences food choices in Malta. Anonymised data will form part of a publication written by the researcher.

It takes around 10 minutes and your participation is completely voluntary. You may skip any question or exit at any time.

No personal information is collected, and your responses will be kept confidential and used for academic purposes only, for 6 months and then deleted. This study has been approved by the Malta Business School, Supervisor and follows GDPR and research ethics guidelines.

By continuing, you confirm that you are 18+, live in Malta, and consent to take part in this research.

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Understanding Food Choices in Malta
1

Do you live in Malta

If no is selected the Survey will not be included in the findings.
2

Are you the age of 18 or above?

If no is selected the Survey will not be included in the findings.
3

What age group are you?

Select one answer
4

Gender

Select one answer
5

Level of education completed

Select one answer
6

Employment Status

Select one answer
7

Household Monthly Income (Approximate)

Select one answer
8

How many days a week do you eat fruit and vegetables?

Select one answer
9

How often do you consume fast food or takeaways?

Select one answer
10

How often do you eat traditional Maltese snacks (Pastizzi, Imqaret, Figolla, etc)

Select one answer
11

How many meals do you make and prepare at home from fresh ingredients in a week? (not ready meals or pre-packaged meals)

Select one answer
12

How much influence does the price of food have on your food choice?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
13

How much influence does convenience and time have on your food choices?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
14

How much does taste preference influence your food choice?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
15

How much does nutritional value influence your food choice?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
16

How much does the availability of foods influence your food choice?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
17

How much influence does culture and family tradition have on your food choice?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
18

How much influence does advertising and marketing have on your food choice?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
19

How much influence does social media have on your food choices?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
20

How much influence would advice from health professionals have on your food choices?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
21

How much influence does your cooking confidence and skills have on your food choices?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
22

How much influence would getting recommendations from your family and friends have on your food choices?

For each of the following, rate how much it influences your food choices: (1 = Not at all | 2 = Slightly | 3 = Neutral | 4 = Important | 5 = Very Important)
23

Do you believe healthy food is affordable in Malta?

Select one answer
24

Where do you mainly shop for groceries?

1 or More answers allowed.
25

How easy is it to access fresh fruit and vegetables near your home?

Select one answer
26

How would you rate your understanding of nutrition?

Select one answer
27

Do you know what the daily recommended fruit and vegetable intake is?

Select one answer
28

What is your current BMI category based on your height and weight? (Completely Anonymous!)

Use this BMI calculator if you are unsure - https://www.calculator.net/bmi-calculator.html
29

Do you have any dietary health related conditions? (High Blood Pressure, Diabetes, Etc)

Select one answer
30

How often do you do 30 minutes or more of physical exercise?

Select one answer
31

Any final thoughts or feedback? (Optional)

Do you have any personal thoughts on how food culture in Malta has changed or what influences your eating habits the most?

Thank you for participating in this survey.

Your responses will contribute to a greater understanding of public health and food choices in Malta.

If you’d like to stay updated on the findings or have any questions, please get in touch with the researcher Jordan Grech, at Jordanleegrech@gmail.com

Malta Business School: Telephone: +356 2131 1326 E-mail: info@mbs.edu.mt


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