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Parfum - Soap Market Research
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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1
What is the most important thing for you when choosing a shower gel or soap?
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Price
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Fragance
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pH-regulating
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Softening & hydrating components
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Natural origin of the product
Ok
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2
Do you prefer products from big brands or handmade products from small boutiques?
Select one answer
From big brands
From small boutiques
Why? (optional)
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3
Would you switch to hard soaps instead of using shower gel, as the production of palm oil has a negative impact on the environment?
(Palm oil is mostly used during the production process of shower gel to maintain its fluidity/consistency)
Absolutely
Yes
Considering
Nevertheless no
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4
Have you ever used perfumed shower product before?
Select one answer
Yes
No
If yes, do you prefer perfumed or non-perfumed shower product at the moment?
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5
How long would you like to feel the fragrance of the shower gel on your skin?
Select one answer
15 minutes (like other shower products on the market)
1 hour
2 & 3 hours
longer
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6
Which brand of shower product do you like best?
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7
Some words to describe the scent you like in your favorite perfume?
(floral, fruity, woody, fresh, sexy, elegant, youthful, sweet, light, earthy, girly, herbal, smoky, natural, seductive, mature, gentle, soft,..)
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8
How much would you spend on a shower product?
Select one answer
up to 10.-
up to 20.-
up to 30.-
up to 40.-
more, depending on the quality of the product
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9
What features should a convincing shower product have to meet your expectations?
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