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Plus Size Customer Buying Behaviour Survey
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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Secured
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PLUS SIZE MARKET PULSE
1
How often do you purchase clothing items?
Please select the frequency of your clothing purchases.
Once a month
Once every 3 months
Once every 6 months
Once a year or less
2
Rate your overall satisfaction with the availability of Your Perfect size clothing in the market.
Please rate your satisfaction on a scale of 1 to 10.
3
What are the biggest challenges you face when shopping for Your size clothing?
Please describe the main pain points you encounter.
4
Where do you usually shop for Your size clothing?
Please select the main shopping destinations for your clothing needs.
Physical stores
Online stores
Boutiques
Other
Other (please specify)
5
Kindly rate your favourite place to shop for in scale of 1-10
Allocate 0.1 points
Physical Stores
0
0
10
Online Stores
0
0
10
Boutique
0
0
10
Others
0
0
10
6
How would you rate the variety of Your Size clothing options available?
Please rate the variety on a scale of 1 to 10.
7
Do you feel that plus size clothing is adequately represented in mainstream fashion?
Please provide your opinion on the representation of plus size clothing in the fashion industry.
Yes
No
Not Sure
8
What improvements would you like to see in the availability of plus size clothing?
Please share your suggestions for enhancing the availability of plus size fashion.
9
Rate your likelihood of recommending your favorite plus size clothing brands to others.
Please rate your likelihood on a scale of 1 to 10.
10
Incase of rating less than 5 , Kindly specify reasons for not strongly recommending the Brand
11
Which factors influence your purchasing decisions for Your size clothing the most?
Select one or more answers
Price
Fit / Comfort
Brand name / Reputation
Style / Trendiness
Fabric
Others
Other (please specify)
12
Please rate the below in terms of importance in making your buying decision
Allocate 0.1 points
Price
0
0
10
Fit
0
0
10
Style / Trendiness
0
0
10
Comfort
0
0
10
Fabric
0
0
10
Brand Name
0
0
10
13
Do you get your choice of clothes for all Occasions in your Size and Fit
Select one or more answers
Never
Sometimes
Mostly
Always
14
Which is / are the most difficult product/s to find
Select one or more answers
Formal Wear
Casual Wear
Party Wear
Ethnic wear /
Sports / Active wear
Others
Other (please specify)
15
What is the frequency of your wearing the below in a terms of no of days in a week(1- 7 days )
Allocate 0.07 points
Formal Wear
0
0
7
Casual wear
0
0
7
Party / Club Wear
0
0
7
Sports / Active wear
0
0
7
Ethnic / Traditional wear
0
0
7
16
Do you try different Brands or prefer same Brand for all your needs
Select one or more answers
Purchase different products from different brands
Purchase most of the products from single brand
Purchase all my products from single brand
17
Kindly specify reason in case - You choose different brands for different Needs / Occasions
Select one or more answers
Do not get sufficient Choice of Styles for all Occasions
Do not get Right Fit for Products for All Occasions
Others
Other (please specify)
18
What additional products or services do you wish were more readily available for plus size customers?
Please provide your input on additional offerings you would like to see in the market.
Submit