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Sunglasses
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1
Describe your current situation
Choisissez 1 réponse
Senior
Employee
Student
Independant
Looking for a job
2
How often do you buy sunglasses ?
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Once a year
Twice a year
More than twice a year
3
What budget are you generally prepared to spend on a pair of sunglasses ?
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0 - 50 €
50 - 100 €
100 - 150 €
150 - 200 €
200 € +
4
What are the most important factors for you when choosing sunglasses ?
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Protection UV
Style
Brand
Price
Comfort
Quality/Durability
Other (please specify)
5
Do you prefer to buy sunglasses online or in-store ? Why or why not ?
6
What style and brand do you usually wear ?
7
Have you ever had problems with your old sunglasses ? If so, which ones ? (ex : Brittleness, discomfort, scratches lenses, etc.)
8
What importance do you attach to fashion and trends when choosing sunglasses ?
9
What would prompt you to try a brand of sunglasses ?
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Competitive prices
Innovative materials
Recommandations
Collaborations
Other (please specify)
10
What information channel do you use most often to discover new sunglasses brands or trends ?
Choisissez une ou plusieurs réponses
Network advertising
Influencers
Word of mouth
Other (please specify)
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