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Sprite's Rebrand Questionnaire

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.

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1

Have you ever tried Sprite

Select one answer
2

What is it that you don't like about Sprite

Select one answer
3

How likely is it that you would recommend Sprite to a friend or colleague?

4

Do you think Sprite's needs rebranding? (Explain your answer)

5

What changes would you like to see in Sprite's logo?

6

Which of the following best describes Sprite's current branding?

Select one or more answers
7

What type of packaging design would appeal to you the most for Sprite?

Select one answer
8

What kind of advertising would make you more likely to purchase Sprite?

Select one or more answers
9

How important is sustainability in Sprite's rebranding?

Select one answer
10

What improvements would you like to see in Sprite's flavor range?

11

Should Sprite add new products a part of beverages? (Explain your answer)

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