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Survey on Ljubljana's competitiveness as a Meeting destination

Dear Meeting planner!

Ljubljana is our city, our home, and our pride, but also a place where we love to create events. That's why we wish Ljubljana to develop in the best possible way. In cooperation with Ljubljana Tourism, Toleranca Marketing is launching a new project that aims to enhance the city's untapped congress potential. But we need your help!

We would like to know what you think about Ljubljana’s appeal as a top-tier Meeting destination. We therefore kindly ask you to complete a short survey about Ljubljana.

To make your efforts worthwhile, we have amazing prizes that you can win for taking part in the survey.

1 free registration to the 2022 Conventa Crossover conference

4 copies of the "Power to The Meetings" books by Gorazd Čad

5 gifts by Tourism Ljubljana

Please leave your contact information below if you would like to compete for the prize.

We thank you in advance for your effort,

Gorazd Čad,

Toleranca Marketing

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Survey on Ljubljana's competitiveness as a Meeting destination

What is your organisation's primary business?

Which of the following best describes your company

Please select all that fits

Which of the following best describes your primary job function at your company or organization?

Select one answer

Which generation do you belong to according to your year of birth?

Select one answer

How many events does your company/agency organize every year?

Select one answer

1. Write down a spontaneous association that comes to your mind when you think of Ljubljana as a meeting destination?

2. Have you ever thought about organising a meeting, incentive, conference or event in Ljubljana?

2.1 If YES, where did you organise your event? If NO, what stopped you from organising an event there?

Select one answer in each row

3. How exciting do you find the idea of organising an event in Ljubljana?

0 Zero Excitement / 10 Extreme Excitement

4. Rate Ljubljana’s appeal as a Meetings destination

5. On a scale of 1 to 10, rank the following characteristics of Ljubljana to the best of your knowledge?

6. On a scale of 1 - 10 how would you evaluate Ljubljana’s overall destination appeal for:

(1 = nonappealing , 10 = extremely appealing)

7. What sets Ljubljana apart from other meetings destinations?

Please choose 2

8. Please, arrange the following cities according to their competitiveness towards Ljubljana:

Arrange the 12 cities in order of competitiveness with the most competitive one coming in first place and the least competitive one in last place.

9. Which of the following do you most associate with Ljubljana?

10. What keeps you up at night as a meeting planner?

11. Carefully read each of the following features of a meeting destination and rate how important it is to you

(1 - not important, 5 - very important)

12. What is the first priority for you when you think about choosing a destination for your next event (benefits)?

Select one answer

13. What tone of communication appeals most to you as event organisers?

Select one answer

14. Rate the relevance of the following communication messages for the Meetings industry product?

(1 completely irrelevant- 5 very relevant)

15. Where would you (or have you) look for information about Ljubljana?

Select one answer

Do you have any suggestions/comments for the Ljubljana Convention Bureau that will help them improve their offer?

Please leave your contact information below, so you can take part in the prize draw that will be happening on 6 May 2022:

Thank you for your time and your feedback.

We appreciate you taking the time to complete this survey.