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Convenience chicken consumption

Dear Sir/Madam, thank you for participating in this short survey on chicken consumption.

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Convenience chicken products in Sweden
1

How often do you eat ready-cooked chicken products?

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2

What is the main reason for your consumption frequency?

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Convenience chicken products in Sweden
3

What form of ready-cooked chicken products do you prefer? (Multiple answers possible)

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4

Why do you prefer this shape?

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Convenience chicken products in Sweden
5

What dishes do you eat with pre-cooked chicken?

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Convenience chicken products in Sweden
6

What flavors of ready-cooked chicken products would you like to consume? (Multiple answers possible)

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7

How important is variety in taste to you?

0
Not important at all
Very important
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Convenience chicken products in Sweden
8

What characteristics do you think are most important in ready-cooked chicken products? (Multiple answers possible)

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Convenience chicken products in Sweden
9

Where do you usually buy convenience products with chicken in them?

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10

What is the main reason for your choice of purchasing location?

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Convenience chicken products in Sweden
11

How important are health aspects (e.g. low fat, high protein) and sustainability to you when choosing pre-cooked chicken products?

Indicate which value you incline to
0
Not important at all
Very important
12

How would you rate the price-quality ratio of current pre-cooked chicken products?

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0
Very bad
Very good
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Convenience chicken products in Sweden
13

What is your age?

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14

What city do you live in?

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