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Service Design Assignment - Youtube UX Improvements

Hyvä herra tai rouva, pyydämme teitä käyttämään muutaman minuutin täyttääksenne seuraavan kyselytutkimuksen.

Turvattu
1

Why are you using the service? (Youtube)

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2

In case you wish to add more comments about WHY you use Youtube, feel free to spill it out.

Vapaavalintainen kenttä
3

What do you think is the most important thing in the service? Is there something so important that you'd recommend your friends, family, and colleagues to use it for that specific thing?

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4

If you can think of some other reasons than listed in the question 4, feel free to use this field for comments.

Vapaavalintainen kenttä
5

How likely would you recommend Youtube to your friends, family, and colleagues?

1 star being very unlikely, 10 stars being highly likely
6

Go to Youtube and do what you usually do there. Count how many different touchpoints or service moments you encounter within your usual consumption of the service.

For example, 6 service moments -> 1 = entering the website, 2 = using the search function, 3 = opening a video, 4 = skippig ad, 5 = rate the video, 6 = leave the website.
7

Think about your answer to the previous question. Which of these service moments/touchpoints do you find GOOD? WHY?

8

What are the biggest PAINPOINTS in the service and within your experience consuming the service? WHY?

9

Consider Youtube as a whole. What is your overall experience? Rate the service.

1 star being very bad, 5 stars being excellent.
10

FINAL QUESTION: What are the TOP 3 development points in the service experience? Please add them WITH justification.