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How to cammaintain relevance in the digital gaming era

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.

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1

How often do you play with physical LEGO sets compared to digital games (e.g., video games, mobile games, VR experiences)?

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2

What would make LEGO more appealing in the digital gaming era? (Select all that apply)

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3

Do you think LEGO should focus more on digital experiences or physical sets to stay relevant?

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4

Have you tried any LEGO digital products (e.g., LEGO video games, LEGO apps, LEGO VR/AR sets)? If so, how would you rate them?

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