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Archers florist
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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1
What is your gender?
Please select one answer
Male
Female
Other (please specify)
2
What is your age?
3
Are you more likely to shop at a store that offers a loyalty scheme?
Please select one answer
Yes
No
4
Could you tell us what your favourite deal/discount is that Archers' has offered?
5
What do you enjoy most about being part of a loyalty programme?
6
How satisfied are you by any loyalty programmes you have joined?
Please select one answer
Extremely satisfied
Satisfied
Unsatisfied
Extremely unsatisfied
7
How frequently do you participate in loyalty programmes?
Select one answer
Very frequently
Frequently
Unfrequently
Very unfrequently
8
Which loyalty benefits are most important to you, and why?
9
How do you like to hear about loyalty programmes?
Select one or more answers
Email
SMS
Through post
In store
10
Are you likely to return more often to Archers' if we introduce a loyalty programme?
Select one answer
Yes
No
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