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Chocolate Consumers Survey
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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1
What type of chocolate do you prefer?
Please select your favorite type of chocolate
Milk chocolate
Dark chocolate
White chocolate
Ruby chocolate
Other
2
Rate your overall satisfaction with chocolate products
Rate your satisfaction on a scale of 1 to 10
3
How often do you consume chocolate?
Please briefly describe your chocolate consumption habits
4
Which brand of chocolate do you prefer?
Please select your favorite chocolate brand
Lindt
Cadbury
Ferrero Rocher
Hershey's
Other
5
What influences your chocolate purchasing decision?
Please select the factors that influence your chocolate purchasing decision
Price
Quality
Brand reputation
Packaging
Ingredients
6
How important is the ethical sourcing of cocoa in your chocolate purchase decision?
Rate the importance of ethical sourcing in your purchase decision
7
Do you prefer filled chocolates or plain chocolates?
Please select your preference
Filled chocolates
Plain chocolates
Depends on the mood
8
Where do you usually purchase chocolate?
Please indicate your primary source of chocolate purchase
9
Would you be willing to pay more for artisanal or premium chocolates?
Please indicate your willingness to pay premium for chocolates
Yes
No
Maybe
10
What new chocolate product would you like to see in the market?
Please share your ideas for new chocolate products
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