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Starbucks Market Research

Hello, please take a few minutes of your time to complete the following questionnaire.

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1

#1 How often do you visit starbucks?

Select one answer
2

#2 Has your visit rate to Starbucks decreased or increased compared to past years?

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3

#3 What are some main reasons for your visits to a Starbucks?

(Select those that apply)
4

#4 How has your spending per visit changed over the past three years?

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5

#5 How do seasonal promotions and limited-time products affect your visit frequency at Starbucks?

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6

#6 How often do you purchase Starbucks general products outside physical stores? (Grocery stores, online, malls)

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7

#7 How often do you use Pick-Up or Drive-thru at Starbucks?

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8

#8 How effective is the Starbucks App?

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9

#9 Do you follow Starbucks Coffee on social media?

(Select those that apply)
10

#10 How impactful is the loyalty program in influencing your engagement with Starbucks?

Select one answer
11

#11 What factors influence your decision to visit Starbucks over other coffee shops?

(Select all which apply)
12

#12 What is your favorite Starbucks drink, why?

13

#13 What is your average spending amount per visit?

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14

#14 Favorite season to drink Starbucks Coffee ?

Drag and drop to change the order (Top being most important)
15

#15 How do health conscious choices affect your purchasing decision in Starbucks?

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16

#16 How often do you choose low-calorie or less sugar drinks at Starbucks?

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17

#17 How significant are environmental concerns with your decision to purchase from Starbucks?

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18

#18 What is your age?

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19

#19 What is your gender?

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20

#20 Employment Status?

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