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instant coffee survey

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.

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1

How often do you drink instant coffee?

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2

From what channel do you usually buy instant coffee?

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3

Which of the following do you think is the most important factor in choosing instant coffee?

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4

How often do you buy instant coffee?

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5

Which brand of instant coffee do you usually choose?

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6

What improvements would you like for instant coffee?

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7

Do you pay attention to the healthy ingredients of instant coffee?

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8

Would you recommend instant coffee to friends or family?

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9

What do you think is the biggest drawback of instant coffee?

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10

How often do you try a new brand or flavor of instant coffee?

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11

In what situation do you usually drink instant coffee?

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12

Different from other time periods, only in the choice of breakfast, which coffee do you prefer?

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13

Regarding Nescafe's packaging box, which material do you prefer?

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14

If Nescafe adds novel flavors of syrup, which flavor of coffee do you prefer?

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15

What is your monthly salary range?

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16

What is your gender?

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17

What is your age group?

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18

What's the best way for a coffee brand to contact you?

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19

What do you think of Nescafé’s brand image?

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20

Are you interested in Nescafé's promotional activities?

Select one or more answers
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