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Tomorrowland_ENG
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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Tomorrowland Marketing Communication
1
How did you first hear about Tomorrowland?
Select one answer
Social media
Advertisement
Friends
Other (please specify)
2
How many times have you attended the Tomorrowland festival?
Select one answer
Never
Once
Twice
More than twice
3
If you have attended the festival, how would you rate the overall organization?
Select one answer
Excellent
Good
Average
Poor
4
How often do you follow Tomorrowland content on social media?
Select one answer
Daily
Weekly
Monthly
Never
5
How do you rate the content on Tomorrowland’s social media?
Select one answer
Very good
Good
Average
Poor
Very poor
I don’t follow it
6
Have you noticed advertisements or promotional campaigns for Tomorrowland on social media?
Select one answer
Yes
No
7
Which of the following marketing channels caught your attention the most?
Select one answer
YouTube ads
Instagram stories
Email campaigns
Other (please specify)
8
What type of content do you prefer from Tomorrowland?
Select one or more answers
Video clips
Photos
Influencer posts
Blogs and articles
Other (please specify)
9
What motivates you to attend the festival?
Select one or more answers
Music
Atmosphere
Friends
Other (please specify)
10
Which music genre do you prefer at the festival?
Select one or more answers
EDM
Techno
House
Other (please specify)
11
Which aspect of the festival do you consider the most important?
Select one or more answers
Music
Visuals
Atmosphere
Organization
12
Which technology would enhance your experience?
Select one or more answers
Virtual reality
Mobile app
Online stream
Other (please specify)
13
Would you attend Tomorrowland online if there was an option?
Select one answer
Yes
No
14
How much would you be willing to pay for a Tomorrowland ticket?
Select one answer
Less than 100 €
100–200 €
200–300 €
More than 300 €
15
What is your overall impression of the festival?
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16
Which type of promotional materials caught your attention the most?
Select one or more answers
Video ads
Printed advertisements
Social media
Other (please specify)
17
Which channel do you use most often to get information about festivals?
Select one answer
Instagram
Facebook
TikTok
Other (please specify)
18
Which benefit would motivate you to attend?
Select one answer
Lower ticket price
Exclusive access
Meeting artists
Other (please specify)
19
How do you rate the festival’s theme execution? (e.g., visual design and storyline)
Select one answer
Excellent
Good
Average
Poor
20
What is your age?
Select one answer
Under 18 years
18–24 years
25–34 years
35–44 years
45–54 years
55 years and older
21
Gender
Select one answer
Male
Female
Prefer not to say / Other identity
22
Which country are you from?
Enter your answer here...
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