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Dessert Truck Pricing Survey
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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Food Truck Marketing Research Project: Malia & Kaylee Please fill out this survey for our future business!
1
What price range would you find reasonable for a dessert item?
Please select one option that best represents your opinion.
$1-$3
$4-$6
$7-$9
$10 and above
2
How would you rate the importance of pricing when choosing a dessert?
Rate the level of importance on a scale of 1 to 10.
3
Please share any additional comments or suggestions regarding dessert pricing.
Feel free to provide detailed feedback.
4
Would you be willing to pay more for organic or premium dessert options?
Please select one option.
Yes, I value organic/premium options
No, I prefer traditional options
5
What factors influence your perception of fair pricing for desserts?
Please select all that apply.
Ingredients used
Portion size
Presentation
Brand reputation
6
On average, how often do you purchase dessert from food trucks?
Choose the frequency that best describes your behavior.
Once a week or more
A few times a month
Rarely
Never
7
What discounted or promotional pricing strategies would entice you to try desserts from our truck?
Select all that would catch your attention.
Buy one, get one free
Percentage discount (e.g., 20% off)
Combo deals
Loyalty rewards program
8
Do you prefer a fixed menu with set prices or a rotating menu with varying prices?
Indicate your preference.
Fixed menu with set prices
Rotating menu with varying prices
9
How likely are you to recommend our dessert truck to friends and family based on pricing and quality?
Rate the likelihood on a scale from 1 to 10.
10
Would you like to receive exclusive offers and discounts via email from our dessert truck?
Choose your preference.
Yes, I would like to receive exclusive offers
No, I prefer not to receive promotional emails
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