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Questionnaire
Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.
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Questionnaire
1
How often do you purchase mother dairy ice cream?
Select 1 answer
Daily
Weekly
Monthly
Rarely
2
Which mother dairy ice cream favour do you purchase most frequently?
Select 1 answer
Chocolate
Vanila
Butterscotch
Strawberry
3
What factors influence your decision to buy mother dairy ice cream ?
Select one or more answers
Brand reputation
Quality
Prices
Variety
4
How would you rate the taste of amul ice cream
Select one or more answers
Excellent
Good
Average
Poor
5
How satisfied are you with the quality of amul ice cream compared to other brands?
Select one or more answers
Satisfied
Neutral
Dissatisfied
Very dissatisfied
6
What type of mother dairy ice cream product do you prefer
Select one or more answers
Cups
Cones
Bricks
Family packs
7
How do you perceive the price of mother dairy ice cream in relation to it's quantity
Select one or more answers
Affordable
Reasonable
Expensive
Very expensive
8
How do you typically consume your mother dairy ice cream?
Select one or more answers
As a dessert after meals
At parties or gathering
As a snack
Other
9
Would you recommend mother dairy ice cream to your friends/family
Select one or more answers
Yes
Maybe
No
Never
10
What improvements would encourage you to purchase mother dairy ice cream more frequently
Select one or more answers
Quality
Quantity
Packaging
New flavours
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