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Influencer Marketing Survey

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.

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1

Age group

Select one or more answers
2

Do you follow any social media influencers?

This question helps to identify if the participant follows influencers on social media.
3

On a scale of 1 to 10, how likely are you to purchase a product recommended by an influencer?

Rate your willingness to purchase products recommended by influencers.
4

Have you ever made a purchase influenced by an influencer's recommendation? If yes, please share your experience.

Describe your experience of making a purchase influenced by an influencer.
5

Which social media platform do you primarily follow influencers on?

Identify the main social media platform where participants follow influencers.
6

How do you discover new products/services through influencers?

Understand the methods through which participants discover products/services recommended by influencers.
7

Do you trust product recommendations from influencers more than traditional advertising?

Assess the level of trust in influencer product recommendations compared to traditional advertising.
8

Would you be likely to unfollow an influencer for promoting products too frequently?

Understand the threshold for excessive product promotions by influencers.
9

Do you think influencers should disclose sponsored content? Why or why not?

Gather insights on opinions regarding influencer disclosure of sponsored content.
10

How important is authenticity for you when it comes to influencers recommending products?

Understand the significance of authenticity in influencer product recommendations.
11

What type of products/services do you find most influencer recommendations for?

Identify the commonly recommended product/service categories by influencers.
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