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Sunny Spritz

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.

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Sunny Spritz Consumer Behavior & Convenience Value Survey
1

Are you 21 years or older?

Please exit the survey if the answer is 'No'.
2

Age Range

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3

How would you describe your lifestyle? (Select all that apply)

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4

How familiar are you with spritz cocktails?

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5

How often do you currently consume spritz cocktails?

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6

Where do you typically consume spritz cocktails?

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7

What challenges do you face when wanting to enjoy a spritz?

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8

How often do you purchase ready-to-drink cocktails?

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9

Where do you typically purchase RTD cocktails?

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10

What factors influence your RTD cocktail purchases?

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11

How much would you be willing to pay for a single can (12 oz) of premium RTD spritz?

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12

How much would you be willing to pay for a 4-pack?

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13

What package sizes would you prefer?

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14

What would make you choose a ready-to-drink spritz over making one yourself?

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15

How important is variety in flavor options?

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16

How likely would you be to purchase Sunny Spritz if available at your preferred shopping location?

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17

How often would you expect to purchase Sunny Spritz?

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18

Would you be interested in a subscription service for regular delivery?

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