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Digital marketing vs traditional marketing: A clear look at how they affect consumer buying behavior

Dear Sir or Madam, please take a few minutes of your time to complete the following questionnaire.

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1

Which type of marketing do you think influences your buying behavior more?

Please select the type of marketing that has a greater impact on your buying decisions.
2

Rate the effectiveness of digital marketing in influencing your buying behavior

Rate the effectiveness of digital marketing on a scale from 1 to 10, where 1 is not effective at all and 10 is extremely effective.
3

Rate the effectiveness of traditional marketing in influencing your buying behavior

Rate the effectiveness of traditional marketing on a scale from 1 to 10, where 1 is not effective at all and 10 is extremely effective.
4

In what ways does digital marketing influence your buying behavior?

Please provide detailed information on how digital marketing impacts your purchasing decisions.
5

Do you trust online reviews when making purchasing decisions?

Please indicate whether you consider online reviews as a trustful source of information when making buying decisions.
6

How important are social media advertisements in influencing your buying behavior?

Rate the importance of social media advertisements in influencing your buying decisions on a scale from 1 to 10, where 1 is not important at all and 10 is extremely important.
7

Which platform do you prefer for receiving marketing information?

Please select your preferred platform for receiving marketing information.
8

Would you purchase a product/service based on the recommendation of an influencer?

Please indicate whether you would be influenced to buy a product/service based on the recommendation of an influencer.
9

How likely are you to engage with an online ad?

Rate your likelihood to engage with an online advertisement on a scale from 1 to 10, where 1 is very unlikely and 10 is very likely.
10

Which marketing channel do you find more informative?

Please select the marketing channel that you believe provides the most informative content.
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